CHRIS HALLENBECK WRITING SAMPLES

Website Landing/Sales Page

This website landing/sales page was created for Joe Pelletier, owner of www.greatesthockeylegends.com and author of the great new e-book Pucks On The Net. This landing page was created to capture the audience’s attention and inspire them to purchase the book. The creative strategy, and content of this website landing page was created by Chris Hallenbeck, and it can be viewed here.

5 Day Blog Article Project

Here is a 5 Day Blog Article Writing Project that I completed in 2014. The goal of this project was to provide content for the website, develop interest in the product, and at the end of each article there is a call to action directing the audience to a landing page. The creative strategy, and content of this 5 Day Blog Article was developed by Chris Hallenbeck and it can be viewed by clicking here.

Press Release

Here are some examples of Press Releases that I have composed. All examples shown below are hyperlinks to pdf files.

Bingo now on Saturdays… $1,500 in Prize Money each night!…

Historic local mansion to be renovated!… anouncement event scheduled this saturday…

Fingerprint guest books present couples with innovative way to remember their special day…

Council hosting presentation of benefits event as it celebrates 132nd Anniversary…

Newsletters

Here is an example of my newsletter style writing. This is a newsletter that I wrote for a organization that I volunteer with. The goal of this project was to update other members with recent news, accomplishments, and upcoming events. The creative strategy, and content of this newsletter was developed by Chris Hallenbeck and it can be viewed here.

White Paper

This white paper was created for Grill Armor Mouth Guards located in Bethlehem, PA to educate athletes, parents, or coaches on the importance and value of mouth guards. The white paper also goes for the soft sell, suggesting Grill Armor Mouth Guards as the solution to the athlete’s problem while also portraying John Caponigro as an expert in the field. This concept helps position Grill Armor Mouth Guard to be in the forefront of their prospect’s mind prior  to their next purchase. The design, creative strategy, and content of this white paper was created by Chris Hallenbeck, and it can be viewed by clicking here.

Brochure

This brochure was created for Grill Armor Mouth Guards located in Bethlehem, PA. The concept and content was created by Chris Hallenbeck, and the Graphic Designing was completed by Gareth Bobowksi. To view this brochure click here.